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InDzine Takes on the World for Jeans 4 Genes Day!

Date: 28/9/2009
Author: Karen Fewell

After a busy couple of months of voting on www.indzine.co.uk, the votes have now been counted. The InDzine team will be coming to work dressed as their favourite Super Hero on Friday 2nd October in support of Jeans 4 Genes Day. Jeans 4 Genes is a children's national charity and every year in October, many organisations have a day of fundraising to support them.

As many of the InDzine team come to work in denim every day they wanted to do something a little different to raise money for the children's charity. One of InDzine's clients Avery Dennison has also accepted the challenge and the staff have chosen to wear their glad rags around the office. During the day both companies are having a head to head pub quiz in their fancy dress to raise as much money as they can for Jeans 4 Genes.

InDzine first supported Jeans 4 Genes when Karen Fewell, Digital Marketing Consultant for InDzine spent the day with the charity's employees. She gave them a free training day on the importance of Search Engine Optimisation. Karen said "Jeans 4 Genes is a great charity and as a company we all felt the need to join in the fundraising. I am sure each team members chosen Super Hero character will be influenced by the amount of lycra that has to be worn".

 Jeans 4 Genes is a national charity, which helps children with genetic disorders. Although each disorder is very rare, these disorders together cause more than half of all childhood deaths in the UK. There are more than 4,000 recognised genetic disorders and there are countless others which doctors have yet to identify. Many of these conditions have no current treatment and lots more have no cure. This is what Jeans 4 Genes want to change and why InDzine has decided to put on their lycra and capes to raise money for this important cause.

A company donation is being made to the charity but if you would like to pledge your support, call InDzine now on 01628 898890. Any support will be greatly received.

Find out more about the day at the Genes for Jeans website
http://www.jeansforgenes.com/getinvolved

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